Workshops & Facilitation

Dynamic learning experiences that build your team’s capacity from the ground up.

Drawing on more than 20 years of strategic communications expertise, I create interactive workshops where participants not only learn—they practice, reflect, and grow.

Every workshop combines strategic frameworks, real-world scenarios, and a culture of psychological safety. As a certified EQ-i 2.0 + 360 coach, I integrate emotional intelligence principles throughout, creating a space for learning, vulnerability, and breakthrough moments. 

I also offer customized facilitation services or workshops tailored to your unique challenges and goals.

Most workshops are available in person or remotely, and in English or French. 

Signature Workshops

Great communication isn’t about saying more—it’s about saying the right things to the right people at the right time.

Whether you’re new to communications or have been doing it intuitively for years, this foundational workshop clarifies what strategic communications actually means and why it matters. You’ll move beyond reactive messaging (“we need a press release!”) to a proactive strategy that aligns every piece of communication with your organizational goals and audience needs.

This workshop demystifies communications planning, providing you with practical frameworks that you can apply immediately.

You’ll learn to:

  • Define what makes communications “strategic” vs. just tactical
  • Conduct a rapid communications audit to identify gaps and opportunities
  • Map your audiences and understand what motivates them 
  • Develop clear, compelling key messages that align with organizational goals
  • Identify the proper channels for various audiences and messages
  • Create simple content calendars that keep communications consistent
  • Measure beyond vanity metrics to track meaningful engagement
  • Avoid common pitfalls
  • Build communications capacity even with limited resources


Ideal for:
Small non-profit teams, new communications professionals, entrepreneurs building their first communications strategy, program staff taking on communications responsibilities, and anyone who needs fundamental communications knowledge without the jargon.

Format: Full-day workshop (half-day version available covering core planning frameworks only) | In-person or virtual

Facts inform. Stories transform.

Your organization has a powerful story to tell, but it’s probably buried under mission statements, service descriptions, and carefully crafted corporate language. The authentic voice that makes donors give, clients buy, and communities rally? It lives in the space between your formalities and how you talk about your work over dinner.

This workshop helps teams uncover and articulate their origin stories, translate passion into compelling narratives, and share experiences that build genuine connection without oversharing or losing professionalism.

Ideal for: Leadership teams, fundraising professionals, entrepreneurs, and anyone who needs to communicate their “why” in ways that inspire action.

Format: Half-day or full-day workshop | In-person or virtual

Your team knows their work inside and out. But does your audience?

Too often, organizational communications get lost in the gap between what we want to say and what people actually need to hear. We lead with our processes instead of their problems. We use insider language that alienates the very people we’re trying to reach. We mistake complexity for credibility.

This interactive workshop transforms how your team approaches writing—shifting from organization-centred to human-centred communication. Through practical exercises and real-world examples, participants learn to cut through jargon, lead with impact, and craft messages that truly motivate people to take action.

Ideal for: Non-profits, purpose-driven organizations, internal comms teams, and anyone who needs to translate expertise into clear, compelling content.

Format: Half-day or full-day workshop | In-person or virtual

Media relations isn’t about pitching harder—it’s about connecting smarter.

Too many organizations approach media relations transactionally: blast a press release, hope for coverage, repeat. But journalists aren’t megaphones for your message. They are storytellers looking for compelling narratives their audiences care about. 

This workshop transforms how your team approaches media relations, moving beyond transactional outreach to building authentic relationships with journalists and producers. You’ll learn to think like a reporter, offer genuine value, and position your organization as a go-to source for insights, not just announcements.

Ideal for: Communications professionals, executive directors, fundraising teams, entrepreneurs, and anyone responsible for raising organizational visibility.

Format: Half-day workshop | In-person or virtual

The interview request arrives. Your palms sweat. Your mind races: What if I say the wrong thing? What if they twist my words?

Being a spokesperson isn’t just about knowing your organization—it’s about translating complex information into clear, compelling messages (sometimes under pressure). Whether you’re facing routine interviews or crisis situations, confident spokespeople protect credibility while advancing organizational goals and connecting with their audience.

Drawing on years of experience as an official media spokesperson across federal government agencies and national organizations, this hands-on workshop prepares your team for the realities of media interviews. You’ll practice techniques, receive personalized feedback, and leave ready to represent your organization with poise and authenticity.

For more detailed information: hello[at]franklyfrankie.ca

Ideal for: Executive directors, senior leaders, board members, subject matter experts, and anyone who may be called to speak on behalf of their organization.

Format: Half-day (condensed) or full-day workshop (includes video-recorded practice interviews) | In-person strongly recommended for optimal feedback.

In a crisis, silence breeds speculation. Defensiveness destroys trust. And how you respond defines your credibility for years to come.

Whether you’re facing a public controversy, internal conflict, or unexpected challenge, crisis communications requires both strategic discipline and emotional intelligence. This workshop equips leadership teams with a practical framework for protecting credibility while maintaining empathy, turning potential reputation disasters into opportunities for demonstrating values in action.

Drawing on 20+ years of experience as a media spokesperson and communications advisor across public, private, and non-profit sectors, this workshop moves beyond theory into actionable crisis response strategies you can implement immediately.

Ideal for: Leadership teams, communications directors, HR professionals, board members, and anyone responsible for organizational reputation.

Format: Half-day workshop | In-person or virtual

Expertise gets you hired. Emotional intelligence makes you a leader people actually want to follow.

The most effective leaders aren’t those with the best answers—they’re the ones who create environments where people feel heard, valued, and empowered to do their best work. They navigate difficult conversations with grace, build trust through vulnerability, and recognize that sustainable success comes from understanding both the work and the humans doing it.

This workshop moves emotional intelligence from an abstract concept to a practical leadership skill. Through self-assessment, real-world scenarios, and guided practice, you’ll develop the capacity to lead with both strategic clarity and genuine humanity.

Ideal for: Managers, senior leaders, team leads, and anyone responsible for guiding, developing, or influencing others.

Format: Full-day workshop (half-day version available, focused on specific EQ competencies) | In-person or virtual

Similar content as above, but positioned more broadly for anyone who needs to influence or communicate effectively, not just formal leaders. Workshop includes:

  • How emotional intelligence improves stakeholder relationships
  • Why reading the room matters in presentations and pitches
  • How self-awareness prevents communication breakdowns
  • Practical application for anyone who needs to persuade, negotiate, or collaborate

Other Services

Emotional Intelligence Assessments

As a certified EQ-i 2.0 and EQ 360 practitioner, I offer individual and team emotional intelligence assessments designed to give you clarity on your strengths, blind spots, and opportunities for growth—with a specific lens on how EQ shows up in your communication and leadership.

Strategic Communications

Sometimes you need a trusted advisor who can see the bigger picture, ask the uncomfortable questions, and help you chart the right path forward. Whether you’re facing a communication challenge, preparing for change, or building stronger stakeholder relationships, I provide strategic guidance that considers both what needs to be said and how people need to feel when they hear it.

Community Relations

Cultivate trust and resilience through strategic engagement that transforms audiences into partners and advocates. From stakeholder mapping to focus groups to advocacy coaching, I help you build and protect the community relationships that matter most to your mission.

 
 

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